Jeddah Gov. Prince Saud bin Abdullah bin Jalawi inaugurated the work-family balance initiative on Sunday, organized by the Al-Mawaddah Association for Family Development under the slogan “Balance Your Life.”

The initiative began in the presence of Mohammed Al-Radi, the association’s general manager, along with several of the organization’s members, the Saudi Press Agency reported.

The campaign aims to raise parents’ awareness of the importance of work-family balance, and enhance interaction and cooperation among employers to promote family-supportive work environments.

It also aims to honor employers from various sectors who adopt sustainable practices reflecting their interest in the family and society, such as providing educational and welfare programs for children and the elderly.

The initiative also includes knowledge seminars to raise employees’ awareness of the importance of work-family balance and organizations’ awareness of creating a family-supportive work environment and adopting policies and programs that promote a balance between work and family life.

Al-Radi said: “This awareness initiative is one of several social initiatives and programs offered by the association to improve the quality of family life.”

ARAB NEWS