Salam is a major telecommunications player in Saudi Arabia that is experiencing strong growth in both the fixed-line and mobile telecommunications space.
It has connected around 700,000 households to fixed line and fibre-to-the-home services over the years. In 2021, the company secured a Mobile Virtual Network Operator (MVNO) licence and launched Salam Mobile to the market.
This has helped Salam become a full end-to-end telecoms provider as it is also pushing into the cloud market. All of this has been achieved in a relatively short space of time as the company launched in the Kingdom in 2005.
In this special podcast, Salam CEO Ahmed Al-Anqari gives us some insight into some of the 31 agreements that his company signed at LEAP 2024 to support Saudi Arabia’s digital transformation agenda
He also gives us an inside track into how Salam is implementing AI into its contact centres as well as the company’s plans to go public in the coming years.